A mid adult businessman meets with his colleagues during a video conference.

The pandemic reveals the advantages of the virtual event

Virtual events have challenged the way media attendance at events works. Despite all this, there has been a wave of...
Shot of a influencer recording a makeup tutorial for her blog at home

How to engage social media influencers to post about your brand organically

Are you interested in working with influencers, but you’re on a budget? Perhaps you’ve thought of sending influencers free product...
London, United Kingdom - September 6, 2016: A male hand interacting with a collection of popular social media logos.

How your social media strategy hurts more than it helps

Flooding social media with information about your product is not good marketing, though it is an all-too-common approach that companies...